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Erschienen in: Theory and Decision 4/2014

01.12.2014

Differences in cognitive control between real and hypothetical payoffs

verfasst von: Ralf Morgenstern, Marcus Heldmann, Bodo Vogt

Erschienen in: Theory and Decision | Ausgabe 4/2014

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Abstract

This study focuses on the question of neural differences in the evaluation of hypothetical and real payoffs. Hypothetical payoffs are not incentive compatible and are, therefore, not considered to be reliable. Behavioral differences between the evaluation of hypothetical and real payoffs can be attributed to this incentive effect. Because real payoff mechanisms are not always applicable in the field, it is necessary to know in which way both types of payoffs affect evaluation processes. In order to delineate the cognitive processes related to hypothetical bias, we conducted a within-subject EEG experiment with hypothetical and real payoffs. A certainty equivalent elicitation method for measuring risk attitudes was performed in which subjects had to indicate whether they preferred playing a lottery or receiving a sure payoff instead. At the behavioral level, subjects were more risk averse for real payoff choices, confirming a hypothetical bias. EEG-derived event-related potentials provide evidence that the processes underlying these differences in evaluations differ. A higher N2 component for hypothetical payoffs revealed increased cognitive control for hypothetical decisions. These neuronal underpinnings indicate additional evaluation processes in hypothetical choice paradigms, which can explain the shift in risk attitude toward the expected value of a lottery.

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Fußnoten
1
The international 10–10 system is an electrode placement system based on relative distances. It allows for a placement of electrodes at the same cortical areas across subjects.
 
2
The recording of electrical activity requires an electrode at which the recording has to be referenced. This reference electrode is usually placed at a site with no or just a few cortical activity. A commonly used electrode site is the mastoid process which is a bony structure behind the ears.
 
3
While recording EEG, eye movements are the most prominent artifacts. In order to ensure that the resulting EEG data reflect cortical activity, eye movement is simultaneously recorded with an EOG.
 
4
In EEG research, the use of offline filters is one approach to reduce noise in the data. Since it is possible to change the shape and the appearance of an ERP by applying different filter settings, just a few settings are usually used. For stimulus-locked ERPs, low-pass filters between 12 and 30 Hz are accepted.
 
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Metadaten
Titel
Differences in cognitive control between real and hypothetical payoffs
verfasst von
Ralf Morgenstern
Marcus Heldmann
Bodo Vogt
Publikationsdatum
01.12.2014
Verlag
Springer US
Erschienen in
Theory and Decision / Ausgabe 4/2014
Print ISSN: 0040-5833
Elektronische ISSN: 1573-7187
DOI
https://doi.org/10.1007/s11238-013-9408-x

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