Skip to main content
Erschienen in: Cognitive Processing 2/2012

01.10.2012 | Research Report

Deterrence and transmission as mechanisms ensuring reliability of gossip

verfasst von: Francesca Giardini

Erschienen in: Cognitive Processing | Sonderheft 2/2012

Einloggen

Aktivieren Sie unsere intelligente Suche, um passende Fachinhalte oder Patente zu finden.

search-config
loading …

Abstract

Spreading information about the members of one’s group is one of the most universal human behaviors. Thanks to gossip, individuals can acquire the information about their peers without sustaining the burden of costly interactions with cheaters, but they can also create and revise social bonds. Gossip has also several positive functions at the group level, promoting cohesion and norm compliance. However, gossip can be unreliable, and can be used to damage others’ reputation or to circulate false information, thus becoming detrimental to people involved and useless for the group. In this work, we propose a theoretical model in which reliability of gossip depends on the joint functioning of two distinct mechanisms. Thanks to the first, i.e., deterrence, individuals tend to avoid informational cheating because they fear punishment and the disruption of social bonds. On the other hand, transmission provides humans with the opportunity of reducing the consequences of cheating through a manipulation of the source of gossip.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Springer Professional "Technik"

Online-Abonnement

Mit Springer Professional "Technik" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 390 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Maschinenbau + Werkstoffe




 

Jetzt Wissensvorsprung sichern!

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

Fußnoten
1
Transmission is specific as long as we accept that “reputation” is an evaluation in which the source is hidden.
 
2
I acknowledge that belief revision is more complex than it is stated in the example.
 
Literatur
Zurück zum Zitat Alexander RD (1987) The biology of moral systems hawthorne. Aldine de Gruyter, NY Alexander RD (1987) The biology of moral systems hawthorne. Aldine de Gruyter, NY
Zurück zum Zitat Ayim M (1994) Knowledge through the grapevine: gossip as inquiry. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 85–99 Ayim M (1994) Knowledge through the grapevine: gossip as inquiry. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 85–99
Zurück zum Zitat Barkow JH (1992) Beneath new culture is old psychology: Gossip and social stratification. In: Barkow JH, Cosmides L, Tooby J (eds) The adapted mind: evolutionary psychology and the generation of culture. Oxford University Press, New York, pp 627–637 Barkow JH (1992) Beneath new culture is old psychology: Gossip and social stratification. In: Barkow JH, Cosmides L, Tooby J (eds) The adapted mind: evolutionary psychology and the generation of culture. Oxford University Press, New York, pp 627–637
Zurück zum Zitat Bateson M, Nettle D, Roberts G (2006) Cues of being watched enhance cooperation in a real-world setting. Biol Lett 2(3):412–414PubMedCrossRef Bateson M, Nettle D, Roberts G (2006) Cues of being watched enhance cooperation in a real-world setting. Biol Lett 2(3):412–414PubMedCrossRef
Zurück zum Zitat Baumeister RF, Zhang L, Vohs KD (2004) Gossip as cultural learning. Rev Gen Psychol 8:111–121CrossRef Baumeister RF, Zhang L, Vohs KD (2004) Gossip as cultural learning. Rev Gen Psychol 8:111–121CrossRef
Zurück zum Zitat Ben-Ze’ev A (1994) The vindication of gossip. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 11–23 Ben-Ze’ev A (1994) The vindication of gossip. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 11–23
Zurück zum Zitat Bliege Bird RL, Smith EA, Bird DW (2001) The hunting handicap: costly signaling in human foraging strategies. Behav Ecol Sociobiol 50:9–19CrossRef Bliege Bird RL, Smith EA, Bird DW (2001) The hunting handicap: costly signaling in human foraging strategies. Behav Ecol Sociobiol 50:9–19CrossRef
Zurück zum Zitat Boehm CH (1984) Blood revenge: the anthropology of feuding in Montenegro and other nonliterate societies. University Press of Kansas, Lawrence Boehm CH (1984) Blood revenge: the anthropology of feuding in Montenegro and other nonliterate societies. University Press of Kansas, Lawrence
Zurück zum Zitat Burnham T, Hare B (2007) Engineering human cooperation: does involuntary neural activation increase public goods contributions? Hum Nat 18(2):88–108CrossRef Burnham T, Hare B (2007) Engineering human cooperation: does involuntary neural activation increase public goods contributions? Hum Nat 18(2):88–108CrossRef
Zurück zum Zitat Byrne RW, Whiten A et al (1988) Machiavellian intelligence: social expertise and the evolution of intellect in monkeys, apes, and humans. Oxford University Press, New York Byrne RW, Whiten A et al (1988) Machiavellian intelligence: social expertise and the evolution of intellect in monkeys, apes, and humans. Oxford University Press, New York
Zurück zum Zitat Conte R, Castelfranchi C (1995) Cognitive and social action. UCL Press, London Conte R, Castelfranchi C (1995) Cognitive and social action. UCL Press, London
Zurück zum Zitat Conte R, Paolucci M (2002) Reputation in artificial societies: social beliefs for social order. Springer, Heidelberg Conte R, Paolucci M (2002) Reputation in artificial societies: social beliefs for social order. Springer, Heidelberg
Zurück zum Zitat Conte R, Paolucci M, Sabater J (2008) Reputation for innovating social network’s. Adv Comp Syst 11(2):303–320CrossRef Conte R, Paolucci M, Sabater J (2008) Reputation for innovating social network’s. Adv Comp Syst 11(2):303–320CrossRef
Zurück zum Zitat De Sousa R (1994) In praise of gossip: indiscretion as a saintly virtue. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 25–33 De Sousa R (1994) In praise of gossip: indiscretion as a saintly virtue. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 25–33
Zurück zum Zitat Di Tosto G, Giardini F, Conte R (2010) Reputation and economic performance in industrial districts: modelling social complexity through multi-agent systems. In: Takadama K, Cioffi-Revilla C, Deffuant G (eds) The second world congress on social simulation (WCSS08). Heidelberg, Springer-Verlag Di Tosto G, Giardini F, Conte R (2010) Reputation and economic performance in industrial districts: modelling social complexity through multi-agent systems. In: Takadama K, Cioffi-Revilla C, Deffuant G (eds) The second world congress on social simulation (WCSS08). Heidelberg, Springer-Verlag
Zurück zum Zitat Dunbar R (1996) Grooming, Gossip and the evolution of language. Faber & Faber, London Dunbar R (1996) Grooming, Gossip and the evolution of language. Faber & Faber, London
Zurück zum Zitat Dunbar R (1998) The social brain hypothesis. Evol Anthropol 6:178–190CrossRef Dunbar R (1998) The social brain hypothesis. Evol Anthropol 6:178–190CrossRef
Zurück zum Zitat Dunbar R (2001) Brains on two legs: group size and the evolution of social intelligence. In: de Waal F (ed) Tree of origin. Harvard University Press, Cambridge, pp 173–192 Dunbar R (2001) Brains on two legs: group size and the evolution of social intelligence. In: de Waal F (ed) Tree of origin. Harvard University Press, Cambridge, pp 173–192
Zurück zum Zitat Ellickson RC (1991) Order without law how neighbors settle disputes. Harvard University Press, Cambridge Ellickson RC (1991) Order without law how neighbors settle disputes. Harvard University Press, Cambridge
Zurück zum Zitat Emler N (2001) Gossiping. In: Giles H, Robinson WP (eds) Handbook of language and social psychology, 2nd edn. Wiley, Chichester, pp 317–338 Emler N (2001) Gossiping. In: Giles H, Robinson WP (eds) Handbook of language and social psychology, 2nd edn. Wiley, Chichester, pp 317–338
Zurück zum Zitat Festinger L (1954) A theory of social comparison processes. Hum Relat 7:117–140CrossRef Festinger L (1954) A theory of social comparison processes. Hum Relat 7:117–140CrossRef
Zurück zum Zitat Fine G, Rosnow R (1978) Gossip, gossipers, gossiping. Pers Soc Psychol Bull 4:161–168CrossRef Fine G, Rosnow R (1978) Gossip, gossipers, gossiping. Pers Soc Psychol Bull 4:161–168CrossRef
Zurück zum Zitat Foster EK (2004) Research on gossip: taxonomy, methods, and future directions. Rev Gen Psychol 8:78–99CrossRef Foster EK (2004) Research on gossip: taxonomy, methods, and future directions. Rev Gen Psychol 8:78–99CrossRef
Zurück zum Zitat Frith CD, Frith U (2006) How we predict what other people are going to do. Brain Res 1079:36–46PubMedCrossRef Frith CD, Frith U (2006) How we predict what other people are going to do. Brain Res 1079:36–46PubMedCrossRef
Zurück zum Zitat Giardini F, Conte R (2011) Gossip for social control in natural and artificial societies. Simulation: transactions of the society for modeling and simulation international. doi:10.1177/003754971140691 Giardini F, Conte R (2011) Gossip for social control in natural and artificial societies. Simulation: transactions of the society for modeling and simulation international. doi:10.​1177/​003754971140691
Zurück zum Zitat Giardini F, Di Tosto G, Conte R (2008) A model for simulating reputation dynamics in industrial districts. Simul Model Pract Theory 16(2):231–241CrossRef Giardini F, Di Tosto G, Conte R (2008) A model for simulating reputation dynamics in industrial districts. Simul Model Pract Theory 16(2):231–241CrossRef
Zurück zum Zitat Giardini F, Conte R, Paolucci M (forthcoming) Reputation for complex societies. In: In Edmonds B, Meyer R (eds), Handbook on simulating social complexity, Springer-Verlag, Heidelberg (ISBN/ISSN: 978-3-540-93812-5) Giardini F, Conte R, Paolucci M (forthcoming) Reputation for complex societies. In: In Edmonds B, Meyer R (eds), Handbook on simulating social complexity, Springer-Verlag, Heidelberg (ISBN/ISSN: 978-3-540-93812-5)
Zurück zum Zitat Gintis H, Smith EA, Bowles SL (2001) Cooperation and costly signaling. J Theor Biol 213:103–119PubMedCrossRef Gintis H, Smith EA, Bowles SL (2001) Cooperation and costly signaling. J Theor Biol 213:103–119PubMedCrossRef
Zurück zum Zitat Goodman RF, Ben-Ze’ev A (1994) Good gossip Lawrence. University Press of Kansas, KS Goodman RF, Ben-Ze’ev A (1994) Good gossip Lawrence. University Press of Kansas, KS
Zurück zum Zitat Haley KJ, Fessler DMT (2005) Nobody’s watching? Subtle cues affect generosity in an anonymous economic game. Evol Hum Behav 26:245–256CrossRef Haley KJ, Fessler DMT (2005) Nobody’s watching? Subtle cues affect generosity in an anonymous economic game. Evol Hum Behav 26:245–256CrossRef
Zurück zum Zitat Hamlin JK, Wynn K, Bloom P (2007) Social evaluation by preverbal infants. Nature 450:557–560PubMedCrossRef Hamlin JK, Wynn K, Bloom P (2007) Social evaluation by preverbal infants. Nature 450:557–560PubMedCrossRef
Zurück zum Zitat Haviland JB (1977) Gossip as competition in Zinacantan. J Commun 27:186–191CrossRef Haviland JB (1977) Gossip as competition in Zinacantan. J Commun 27:186–191CrossRef
Zurück zum Zitat Henrich J, Boyd R, Bowles S, Gintis H, Fehr E, Camerer C, McElreath R, Gurven M, Hill K, Barr A, Ensminger J, Tracer D, Marlow F, Patton J, Alvard M, Gil-White F, Smith N (2005) “Economic Man” in cross-cultural perspective: behavioral experiments from 15 small-scale societies. Behav Brain Sci 28:795–815 Henrich J, Boyd R, Bowles S, Gintis H, Fehr E, Camerer C, McElreath R, Gurven M, Hill K, Barr A, Ensminger J, Tracer D, Marlow F, Patton J, Alvard M, Gil-White F, Smith N (2005) “Economic Man” in cross-cultural perspective: behavioral experiments from 15 small-scale societies. Behav Brain Sci 28:795–815
Zurück zum Zitat Hess NH, Hagen EH (2006) Sex differences in indirect aggression: psychological evidence from young adults. Evol Hum Behav 27:231–245CrossRef Hess NH, Hagen EH (2006) Sex differences in indirect aggression: psychological evidence from young adults. Evol Hum Behav 27:231–245CrossRef
Zurück zum Zitat Humphrey N (1976) The social function of intellect. In: Bateson PPG, Hinde RA (eds) Growing points in ethology. Cambridge University Press, Cambridge, pp 303–317 Humphrey N (1976) The social function of intellect. In: Bateson PPG, Hinde RA (eds) Growing points in ethology. Cambridge University Press, Cambridge, pp 303–317
Zurück zum Zitat Ingram GPD, Piazza JR, Bering JM (2009) The adaptive problem of absent third-party punishment. In: Høgh-Olesen H, Bertelsen P ,Tønnesvang J (eds) Human characteristics: evolutionary perspectives on human mind and kind. Cambridge Scholars, Newcastle-upon-Tyne, pp 205–229 Ingram GPD, Piazza JR, Bering JM (2009) The adaptive problem of absent third-party punishment. In: Høgh-Olesen H, Bertelsen P ,Tønnesvang J (eds) Human characteristics: evolutionary perspectives on human mind and kind. Cambridge Scholars, Newcastle-upon-Tyne, pp 205–229
Zurück zum Zitat Kniffin KM, Wilson DS (2005) Utilities of gossip across organizational levels: multilevel selection, free-riders and teams. Hum Nat 16:278–292CrossRef Kniffin KM, Wilson DS (2005) Utilities of gossip across organizational levels: multilevel selection, free-riders and teams. Hum Nat 16:278–292CrossRef
Zurück zum Zitat Mascaro O, Sperber D (2009) The moral, epistemic, and mindreading components of children’s vigilance towards deception. Cognition 112(3):367–380PubMedCrossRef Mascaro O, Sperber D (2009) The moral, epistemic, and mindreading components of children’s vigilance towards deception. Cognition 112(3):367–380PubMedCrossRef
Zurück zum Zitat Maynard Smith J, Harper DGC (1995) Animal signals: models and terminology. J Theor Biol 177:305–311 Maynard Smith J, Harper DGC (1995) Animal signals: models and terminology. J Theor Biol 177:305–311
Zurück zum Zitat Maynard Smith J, Harper D (2003) Animal signals Oxford. Oxford University Press, Oxford Maynard Smith J, Harper D (2003) Animal signals Oxford. Oxford University Press, Oxford
Zurück zum Zitat Miceli M, Castelfranchi C (2000) The role of evaluation in cognition and social interaction. In: Dautenhahn K (ed) Human cognition and agent technology. Benjamins, Amsterdam Miceli M, Castelfranchi C (2000) The role of evaluation in cognition and social interaction. In: Dautenhahn K (ed) Human cognition and agent technology. Benjamins, Amsterdam
Zurück zum Zitat Milinski M, Semmann D, Krambeck HJ (2002) Reputation helps solve the ‘tragedy of the commons’. Nature 415:424–426PubMedCrossRef Milinski M, Semmann D, Krambeck HJ (2002) Reputation helps solve the ‘tragedy of the commons’. Nature 415:424–426PubMedCrossRef
Zurück zum Zitat Mohtashemi M, Mui L (2003) Evolution of indirect reciprocity by social information: the role of trust and reputation in evolution of altruism. J Theor Biol 223:523–531PubMedCrossRef Mohtashemi M, Mui L (2003) Evolution of indirect reciprocity by social information: the role of trust and reputation in evolution of altruism. J Theor Biol 223:523–531PubMedCrossRef
Zurück zum Zitat Nettle D (2006) Language: costs and benefits of a specialised system for social information transmission. In: Wells JCK, Strickland S, Laland K (eds) Social information transmission and human biology. Taylor & Francis, London, pp 137–152CrossRef Nettle D (2006) Language: costs and benefits of a specialised system for social information transmission. In: Wells JCK, Strickland S, Laland K (eds) Social information transmission and human biology. Taylor & Francis, London, pp 137–152CrossRef
Zurück zum Zitat Noon M, Delbridge R (1993) News from behind my hand: gossip in organizations. Org Stud 14:23–36CrossRef Noon M, Delbridge R (1993) News from behind my hand: gossip in organizations. Org Stud 14:23–36CrossRef
Zurück zum Zitat Nowak MA, Sigmund K (1998a) Evolution of indirect reciprocity by image scoring. Nature 393:573–577PubMedCrossRef Nowak MA, Sigmund K (1998a) Evolution of indirect reciprocity by image scoring. Nature 393:573–577PubMedCrossRef
Zurück zum Zitat Ohtsuki H, Iwasa Y (2004) How should we define goodness? Reputation dynamics in indirect reciprocity. J Theor Biol 231:107–120PubMedCrossRef Ohtsuki H, Iwasa Y (2004) How should we define goodness? Reputation dynamics in indirect reciprocity. J Theor Biol 231:107–120PubMedCrossRef
Zurück zum Zitat Paine R (1967) What is gossip about? An alternative hypothesis. Man 2(2):278–285CrossRef Paine R (1967) What is gossip about? An alternative hypothesis. Man 2(2):278–285CrossRef
Zurück zum Zitat Panchanathan K, Boyd R (2003) A tale of two defectors: the importance of standing for evolution of indirect reciprocity. J Theor Biol 224:115–126PubMedCrossRef Panchanathan K, Boyd R (2003) A tale of two defectors: the importance of standing for evolution of indirect reciprocity. J Theor Biol 224:115–126PubMedCrossRef
Zurück zum Zitat Panchanathan K, Boyd R (2004) Indirect reciprocity can stabilize cooperation without the second-order free rider problem. Nature 432:499–502PubMedCrossRef Panchanathan K, Boyd R (2004) Indirect reciprocity can stabilize cooperation without the second-order free rider problem. Nature 432:499–502PubMedCrossRef
Zurück zum Zitat Piazza J, Bering JM (2008) Concerns about reputation via gossip promote generous allocations in an economic game. Evol Hum Behav 29(3):172–178CrossRef Piazza J, Bering JM (2008) Concerns about reputation via gossip promote generous allocations in an economic game. Evol Hum Behav 29(3):172–178CrossRef
Zurück zum Zitat Scott-Phillips TC (2008) On the correct application of animal signalling theory to human communication, In: Smith ADM, Smith K, Ferrer R, Cancho I (eds), The evolution of language: proceedings of the 7th international conference on the evolution of language, Singapore: World Scientific, p 275–282 Scott-Phillips TC (2008) On the correct application of animal signalling theory to human communication, In: Smith ADM, Smith K, Ferrer R, Cancho I (eds), The evolution of language: proceedings of the 7th international conference on the evolution of language, Singapore: World Scientific, p 275–282
Zurück zum Zitat Smith EA (2010) Communication and collective action: language and the evolution of human cooperation. Evol Hum Behav 31:231–245CrossRef Smith EA (2010) Communication and collective action: language and the evolution of human cooperation. Evol Hum Behav 31:231–245CrossRef
Zurück zum Zitat Sommerfeld RD, Krambeck H, Milinski M (2007a) Multiple gossip statements and their effects on reputation and trustworthiness. Proc R Soc B 275:2529–2536CrossRef Sommerfeld RD, Krambeck H, Milinski M (2007a) Multiple gossip statements and their effects on reputation and trustworthiness. Proc R Soc B 275:2529–2536CrossRef
Zurück zum Zitat Sommerfeld RD, Krambeck H, Semmann D, Milinski M (2007b) Gossip as an alternative for direct observation in games of indirect reciprocity. Proc Natl Acad Sci USA 104:17435–17440PubMedCrossRef Sommerfeld RD, Krambeck H, Semmann D, Milinski M (2007b) Gossip as an alternative for direct observation in games of indirect reciprocity. Proc Natl Acad Sci USA 104:17435–17440PubMedCrossRef
Zurück zum Zitat Stewart PJ, Strathern A (2004) Witchcraft, sorcery, rumors, and gossip for, new departures in anthropology series. Cambridge University Press, Cambridge Stewart PJ, Strathern A (2004) Witchcraft, sorcery, rumors, and gossip for, new departures in anthropology series. Cambridge University Press, Cambridge
Zurück zum Zitat Taylor G (1994) Gossip as moral talk. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 34–46 Taylor G (1994) Gossip as moral talk. In: Goodman RF, Ben-Ze’ev A (eds) Good gossip Lawrence. University Press of Kansas, KS, pp 34–46
Zurück zum Zitat Wedekind C, Milinski M (2000) Cooperation through image scoring in humans. Science 288(5467):850–852PubMedCrossRef Wedekind C, Milinski M (2000) Cooperation through image scoring in humans. Science 288(5467):850–852PubMedCrossRef
Zurück zum Zitat Wellman HM (1990) The child’s theory of mind Cambridge. MIT Press, MA Wellman HM (1990) The child’s theory of mind Cambridge. MIT Press, MA
Zurück zum Zitat Wert SR, Salovey P (2004) A social comparison account of gossip. Rev Gen Psychol 8:122–137CrossRef Wert SR, Salovey P (2004) A social comparison account of gossip. Rev Gen Psychol 8:122–137CrossRef
Zurück zum Zitat Zahavi A, Zahavi A (1997) The handicap principle: a missing piece of Darwin’s puzzle. Oxford University Press, Oxford Zahavi A, Zahavi A (1997) The handicap principle: a missing piece of Darwin’s puzzle. Oxford University Press, Oxford
Metadaten
Titel
Deterrence and transmission as mechanisms ensuring reliability of gossip
verfasst von
Francesca Giardini
Publikationsdatum
01.10.2012
Verlag
Springer-Verlag
Erschienen in
Cognitive Processing / Ausgabe Sonderheft 2/2012
Print ISSN: 1612-4782
Elektronische ISSN: 1612-4790
DOI
https://doi.org/10.1007/s10339-011-0421-0

Weitere Artikel der Sonderheft 2/2012

Cognitive Processing 2/2012 Zur Ausgabe