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Journal of Business Ethics

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10.11.2017 | Original Paper

Do Stakeholder Orientation and Environmental Proactivity Impact Firm Profitability?

verfasst von: Franck Brulhart, Sandrine Gherra, Bertrand V. Quelin

Erschienen in: Journal of Business Ethics | Ausgabe 1/2019

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Abstract

The impact of socially responsible corporate behavior on economic performance is a major preoccupation of managers today. This article explores the links between narrowly defined constructs: stakeholder orientation, environmental proactivity and profitability, from the perspectives of stakeholder theory and resource-based theory. We collected data on the food and beverage, and household and personal products industries. Using structural equation modeling, this paper makes two contributions. We found a negative link between companies simply having a higher stakeholder orientation and profitability. Importantly, however, environmental proactivity not only had a positive impact on profitability, but also appeared to mediate the relationship between stakeholder orientation and profitability. In other words, if a company is more environmentally proactive, it will be more attentive to a broad array of stakeholders, and this will in turn contribute positively to profitability.

Vorheriger Artikel Managing Carbon Aspirations: The Influence of Corporate Climate Change Targets on Environmental Performance

Nächster Artikel Drivers of Green Innovations: The Impact of Export Intensity, Women Leaders, and Absorptive Capacity

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Discarded packaging makes up 25% of household trash in France, evaluated as 21 million tons (www.developpement-durable.gouv.fr/IMG/pdf/Rapport_Intergroupe_dechets.pdf); it is thus a major challenge for environmental protection policies.

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Titel: Do Stakeholder Orientation and Environmental Proactivity Impact Firm Profitability?
verfasst von: Franck Brulhart
Sandrine Gherra
Bertrand V. Quelin
Publikationsdatum: 10.11.2017
Verlag: Springer Netherlands
Erschienen in: Journal of Business Ethics / Ausgabe 1/2019
Print ISSN: 0167-4544
Elektronische ISSN: 1573-0697
DOI: https://doi.org/10.1007/s10551-017-3732-y

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