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International Entrepreneurship and Management Journal

Erschienen in:

01.09.2016

The moderating role of anticipated affective ambivalence in the formation of entrepreneurial intentions

verfasst von: Leonidas A. Zampetakis, Manolis Lerakis, Konstantinos Kafetsios, Vassilis S. Moustakis

Erschienen in: International Entrepreneurship and Management Journal | Ausgabe 3/2016

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Abstract

Students’ predictions of the affective consequences of starting their own business encompass, simultaneously, positive and negative thoughts and feelings (anticipated affective ambivalence). We theorize that anticipated affective ambivalence constitutes a significant element in the entrepreneurial process holding a central role in the realization of entrepreneurial intentions. In the herein presented research, we propose and test a model within which anticipated affective ambivalence is expected to moderate the impact of attitudes towards entrepreneurship (ATT), subjective norms (SN), and perceived behavioral control (PBC) on entrepreneurial intention. Results from a large sample of university student participants found that anticipated affective ambivalence moderated the effects of ATT and SN on entrepreneurial intention (INT) but not the effect of PBC on INT. Theoretically the findings introduce affective ambivalence in the area of nascent entrepreneurship and within the Theory of Planned Behavior model. Practically, the study highlights affective ambivalence in the context of universities’ increasing interest to promote entrepreneurship and to develop suitable educational programs.

Vorheriger Artikel Evaluating the impact of prior experience in entrepreneurial intention

Nächster Artikel Growth of born globals: the role of the entrepreneur’s personal factors and venture capital

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Titel: The moderating role of anticipated affective ambivalence in the formation of entrepreneurial intentions
verfasst von: Leonidas A. Zampetakis
Manolis Lerakis
Konstantinos Kafetsios
Vassilis S. Moustakis
Publikationsdatum: 01.09.2016
Verlag: Springer US
Erschienen in: International Entrepreneurship and Management Journal / Ausgabe 3/2016
Print ISSN: 1554-7191
Elektronische ISSN: 1555-1938
DOI: https://doi.org/10.1007/s11365-015-0367-2

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