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Erschienen in:
Innovation Objectives, Strategies and Firm Performance: A Study of Emerging Market Firms Kapitel lesen Erstes Kapitel lesen

2013 | OriginalPaper | Buchkapitel

Monetization of Intellectual Property: An Open Innovation Perspective

verfasst von : P. M. Rao

Erschienen in: Driving the Economy through Innovation and Entrepreneurship

Verlag: Springer India

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Abstract

Monetization of intellectual property (IP) presents a challenge to firms in a market economy because innovation is expensive to produce and inexpensive to copy. Still, individual firms, in search of supernormal profits, continue to invest in innovation and employ a variety of means to monetize IP. This chapter discusses several forms of monetization—including sale of products, licensing and sale of technologies, and securitization—and suggests the importance of complementary marketing assets for monetization. Finally, this chapter discusses monetization of IP in the context of the emerging open innovation paradigm—in contrast to the vertical integration (VI) model of innovation—with reference to open-source and proprietary software and concludes that there is a trend toward coexistence and convergence between the two.

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Vorheriges Kapitel Does “Strategic Patenting” Threaten Innovation and What Could Happen If It Did?
Nächstes Kapitel Role of Innovation in Practices of Human Resources for Organizational Competitiveness: An Empirical Investigation
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Metadaten
Titel
Monetization of Intellectual Property: An Open Innovation Perspective
verfasst von
P. M. Rao
Copyright-Jahr
2013
Verlag
Springer India
Buch
Driving the Economy through Innovation and Entrepreneurship

Print ISBN: 978-81-322-0745-0

Electronic ISBN: 978-81-322-0746-7

Copyright-Jahr: 2013

DOI
https://doi.org/10.1007/978-81-322-0746-7_28