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Erschienen in:
2006 | OriginalPaper | Buchkapitel
Retailing in Western Europe — Structures and Development Trends
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Since the fifties the retail sector has been living a revolution equivalent of what the manufacturing sector lived at the end of the 19
th
century — beginning of the 20
th
century. This phenomenon of industrialization is characterized by the replication of retail formats throughout store chains or networks. Very large companies came out from this revolution and right now the largest company in the world is an American retailer: Wal-Mart, and no more an industrial company