2012 | OriginalPaper | Buchkapitel
Study on Strategic Choices of China’s Commercial Banks Based on SWOT Analysis
verfasst von : Yan-jing Bai, Zhi-feng Yin
Erschienen in: Business, Economics, Financial Sciences, and Management
Verlag: Springer Berlin Heidelberg
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The trend of financial globalization and liberalization has changed the competitive situation of the financial industry significantly. In this paper, we use the SWOT analysis to analyze the strengths, weakness, opportunities and threats of China’s commercial banks, and give some suggestions on the strategic choices for them to develop healthily and steadily.