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2022 | OriginalPaper | Buchkapitel

Disruptive as Usual: A Manifesto for the Digital Age

verfasst von : Gianluigi Castelli

Erschienen in: The Post-Digital Enterprise

Verlag: Springer International Publishing

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Abstract

The last 20 years have seen the birth and unprecedented successful growth of a new breed of digital companies. However, in the post-digital era, all companies, including the market leaders, are constantly under attack from new entrants that make a better use of digital technologies. The equation between digital technologies and value creation is not simple and should not be taken for granted. Many are the mistakes that companies can make when adopting digital technologies and more importantly, digital business models. In this chapter, a set of rules is drafted, in the form of a manifesto, to reduce the risk of failure while ensuring the necessary speed of change.

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Nächstes Kapitel Rediscovering the Fundamentals of Value Creation

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Titel: Disruptive as Usual: A Manifesto for the Digital Age
verfasst von: Gianluigi Castelli
Verlag: Springer International Publishing
Buch: The Post-Digital Enterprise
Print ISBN: 978-3-030-94836-8

Electronic ISBN: 978-3-030-94837-5

Copyright-Jahr: 2022
DOI: https://doi.org/10.1007/978-3-030-94837-5_2

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