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Erschienen in:
2015 | OriginalPaper | Buchkapitel
Investigation: Generating Ideas
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This chapter covers some tools in the second of the four investigation capabilities: generating ideas. Generating ideas in this context means coming up with specific recommendations that are practical and supported by data. You can conduct a thorough investigation but then fail to capitalize on the evidence. Conversely, you can generate an idea but not be able to back it up with evidence. When it comes to influencing using the investigation strategy, gathering evidence and generating ideas go hand-in-hand.