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The literature suggests that all entrepreneurs share certain psychological and cognitive characteristics. Yoga is currently experiencing a surge in popularity due to both the physical and psychological benefits gained by yogi (practitioners of yoga). Irrespective of its more philosophical dimension, changes attributable to yoga have been identified in individuals’ psychological and behavioural patterns. It is in this context that this study analyses the characteristics associated both with entrepreneurs and yogis, seeking to specifically understand the respective personal attributes or the psychological and cognitive predispositions of both groups. The results of this study demonstrate that students who do engage in yoga show a propensity towards or strengthening of the psychological and cognitive attributes that are commonly associated with an entrepreneurial profile. Thus the study suggests that if entrepreneurial behaviour is a priority, then yoga should be integrated as a compulsory subject into general education from the primary school onwards.
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- The contribution of yoga to the entrepreneurial potential of university students: a SEM approach
Carla Susana Marques
Ricardo Gouveia Rodrigues
- Springer US
International Entrepreneurship and Management Journal
Print ISSN: 1554-7191
Elektronische ISSN: 1555-1938
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