Ausgabe 1/2022
Inhalt (16 Artikel)
Sparking conversations: Editors’ Pick with commentaries and thematic article compilations
Aparna A. Labroo, Natalie Mizik, Russell Winer
The role of timeframes in the retrieval and temporal location judgments of past events
Yanping Tu, Dilip Soman
Commentary: the role of age in consumer’s retrieval and evaluation of consumption experiences
Cassandra Denise Davis, Aimee Drolet
When Less is More: Consumers Prefer Brands that Donate More in Relative versus Absolute Terms
Elizabeth A. Keenan, Anne V. Wilson, Leslie K. John
Anthropomorphizing makes material goods as happiness-inducing as experiences
Jacob C. Lee, Sara Kim, Phyllis Xue Wang
Using virtual reality to increase charitable donations
Kirk Kristofferson, Michelle E. Daniels, Andrea C. Morales
Open Access
Drivers of autonomous vehicles—analyzing consumer preferences for self-driving car brand extensions
Felix Eggers, Fabian Eggers
Open Access
The effect of augmented reality versus traditional advertising: a comparison between neurophysiological and self-reported measures
Rumen Pozharliev, Matteo De Angelis, Dario Rossi
ROBOT–BRAND FIT THE INFLUENCE OF BRAND PERSONALITY ON CONSUMER REACTIONS TO SERVICE ROBOT ADOPTION
Sungwoo Choi, Stella X Liu, Choongbeom Choi
Open Access
The impact of lay beliefs about AI on adoption of algorithmic advice
Benjamin von Walter, Dietmar Kremmel, Bruno Jäger
Open Access
Idea Corner
Anthropomorphized artificial intelligence, attachment, and consumer behavior
Erik Hermann
Open Access
Idea Corner
Affective Computing in Marketing: Practical Implications and Research Opportunities Afforded by Emotionally Intelligent Machines
Delphine Caruelle, Poja Shams, Anders Gustafsson, Line Lervik-Olsen
Correction
Correction to: Mobility as a service (MaaS): the importance of transportation psychology
Geoff Tomaino, Jasper Teow, Ziv Carmon, Leonard Lee, Moshe Ben-Akiva, Charlene Chen, Wai Yan Leong, Shanjun Li, Nan Yang, Jinhua Zhao
Correction
Correction to: Robot–brand fit the influence of brand personality on consumer reactions to service robot adoption
Sungwoo Choi, Stella X. Liu, Choongbeom Choi