Ausgabe 2/2017
Inhalt (10 Artikel)
Antecedents of participation in online brand communities and their purchasing behavior consequences
Abeer A. Mahrous, Abdelhamid K. Abdelmaaboud
The effects of interaction behaviors of service frontliners on customer participation in the value co-creation: a study of health care service
Le Nguyen Hau, Pham Ngoc Tram Anh, Pham Ngoc Thuy
Effects of customer personal characteristics on the satisfaction-loyalty link: a multi-method approach
Aejoo Lee, Ki-Joon Back, JungKun Park
Restaurant franchising and top management team
Joonho Moon, Amit Sharma, Won Seok Lee
Co-creation and service recovery process communication: effects on satisfaction, repurchase intentions, and word of mouth
Rodolfo Vázquez-Casielles, Víctor Iglesias, Concepción Varela-Neira
Contingent effects of firm and employee reputations on professional advice adoption
Eugene Soon Lee Kang, Shun Yin Lam
Online determinants of e-customer satisfaction: application to website purchases in tourism
Hélia Gonçalves Pereira, Maria de Fátima Salgueiro, Paulo Rita
Value-in-context in crowdfunding ecosystems: how context frames value co-creation
María José Quero, Rafael Ventura, Carol Kelleher
Developing a quality prioritization procedure for IPTV service
Wan Seon Shin, Ho-Kyoung Lee, Kwang-Jae Kim, Byung Do Chung
Erratum to: Key success factors for mobile app platform activation
Sang M. Lee, Na Rang Kim, Soon Goo Hong